Thought Leader Series: 5 Content Marketing Laws to Which Every Business Should Adhere

Diane Helbig is an internationally recognized business and leadership development coach and president of Seize This Day Coaching, author of Lemonade Stand Selling and Expert Insights, and the host of Accelerate Your Business Growth radio show. With the advent of social media, marketing has forever changed. Contracting businesses now have the opportunity to showcase their…

Learning the Basics of LEED Certification

LEED, which stands for Leadership in Energy and Environmental Design, is a U.S. Green Building Council initiative that certifies buildings and construction professionals. The organization seeks to promote sustainable building practices. If you’re a contractor, you might want to consider LEED certification. What Does LEED Certification Mean for Buildings? In terms of building standards, LEED…